As the equipment are highly specialized and can only be provided by a limited number of suppliers, Comcast have a certain degree of dependence on suppliers. By understanding the core need of the customer rather than what the customer is buying.
Rare Resources that can only be acquired by one or very few companies are considered rare. This system links systems and activities to each other and demonstrates what effect this has on Porter s value chain analysis of comcast and profit. By experimenting with product designs using different materials so that if the prices go up of one raw material then company can shift to another.
Suppliers in dominant position can decrease the margins Comcast Corporation can earn in the market. Each group of facility warehouse and data center is an integrated hub equipped with standardized technologies to ensure sufficient ability to cover the entire spectrum of value chain for Comcast.
Service This includes all activities that maintain the value of the products or service to customers as soon as a relationship has developed based on the procurement of services and products.
The customer experience is critical to remaining successful, and without knowing how to empathize with customer issues and resolve problems, Comcast will continue to lose subscribers.
Firm infrastructure This concerns the support activities within the organization that enable the organization to maintain its daily operations.
The definition of utility company has changed within the past two decades; before the explosion of telecommunications, utility simply meant electric, water, sewer, and landline phones. Threat from Substitute Products Rivalry among the existing players. It has had its problems, mostly within the public relations area, but despite its slips in ethics, the company strives to make up for it in giving back to the community and creating an environment of sustainability.
Netflix movie rentals mission statement — A vision, a promise, and nine values. Is a resource or capability socially complex? How Comcast Corporation can tackle Intense Rivalry among the Existing Competitors in Entertainment - Diversified industry By building a sustainable differentiation By building scale so that it can compete better Collaborating with competitors to increase the market size rather than just competing for small market.
New products will also reduce the defection of existing customers of Comcast Corporation to its competitors. Threats of Substitute Products or Services When a new product or service meets a similar customer needs in different ways, industry profitability suffers. How Comcast Corporation can tackle Bargaining Power of the Suppliers By building efficient supply chain with multiple suppliers.
Originally a cable television-only company, Comcast has, over the years, diversified into a major media and technology firm with the addition of its internet and phone services Nacelewicz, Inbound Logistics These are all processes that are involved in the receiving, storing, and internal distribution of the raw materials or basic ingredients of a product or service.
Are there excellent management and control systems? With the deal with Alibaba, it looks to expand tremendously. While ethically the company may have problems, its social responsibility record is very good. Beset by big customer service problems, Comcast promises a big fix.
This also gives Comcast access to areas such as low-cost labor and materials in order to facilitate growth Global, n.
By building economies of scale so that it can lower the fixed cost per unit. Based on this phenomenon, the future trends for the cable industry and their impacts are listed below Trends Impacts Multi-platform environment With the rapid development of handheld devices, televisions and cell phones, tablets…will co-exist as the main platforms for streaming and watching contents.
The company has also opened a new prototype retail center in Chicago that is more customer-friendly, removing barriers such as security glass and allowing customers to try out the latest technology and innovation Lev-Ram, An easy way to identify such resources is to look at the value chain and SWOT analyses.
While its overall benefits package is good, salary could be higher. Telecommunications, particularly in the cable television area, is extremely dependent upon the economy; as the economy grows worse, customers downsize, which can lead to a loss of profits for companies like Comcast.
One such area that it currently does not occupy is the mobile phone service industry. By focusing on regions and subsections of regions, customers have the advantage of having more localized assistance when needed without having to go through customer service located hundreds of miles away.
Comcast has restructured its telecommunications organization into three core regions: This segment includes its straight telecommunications services, such as cable television, internet, and phone.
To handle the changing social environment and provide better service to customers, Comcast is focusing on the communications aspect, employing thousands of client service staff and technicians to provide timely communication and assistance to customers Reardon, Competitive Strategy Generic Competitive Strategy Comcast utilizes the generic competitive strategy of differentiation.
Identify valuable, rare and costly to imitate resources There are two types of resources: What is a Value Chain Analysis?
Hiring and training practices. The company has also begun an awareness campaign to urge its California employees to save water both at home and at work, and has begun an initiative to reduce water consumption further, along with fuel, waste, and overall emissions Comcast Announces, Comcast has a total of million total customers.
Comcast is a leading corporation in the telemarketing industry. Ranked 46th on Fortuneand 3rd in the telecommunications industry. Comcast is also the largest technology-related industry: television, landline, internet and phone. (Comcast, ) These strategic acquisitions increased the control they had across the value chain.
NBC provides access to production, content, and broadcasting capabilities, whereas AT&T affords horizontal growth and scale benefits.
Five Forces Model of Competition Porter’s Five Forces Model of competition comprises five components, which are supplier power, buyer power, competitive rivalry, threat of substitution, and threat of new entry (Porter’s, ). Value Chain Analysis Comcast’s value chain is centered on three primary areas: outbound logistics, marketing and sales, and service.
The company can bolster these areas to provide its customers with quality service by strengthening its infrastructure and upgrading its technology. Comcast Corporation Porter Five (5) Forces Analysis for Services Industry Threats of New Entrants New entrants in Entertainment - Diversified brings innovation, new ways of doing things and put pressure on Comcast Corporation through lower pricing strategy, reducing costs, and providing new value propositions to the customers.
Dec 08, · The value chain also known as Porter’s Value Chain Analysis is a business management concept that was developed by Michael Porter. In his book Competitive Advantage (), Michael Porter explains Value Chain Analysis; that a value chain is a collection of activities that are performed by a company to create value Ratings:Download